Tag: internet & multimedia


User And Customer Experience In The Social Media Field

December 26, 2014

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Identify potential in the social media section and use social media can some! Social media as a source of innovative ideas and customer feedback can be very well used especially in the area of management of the experience, which includes the planning and control of the holistic, emotional experience of customers (customer experience) and user (user experience). The user always in focus, social media is an important tool to get with comparatively little effort on qualitative feedback from end users and actual users. Because the feedback from the customer and user counts for a successful and long-term optimal business strategy. Contact points of social media and user experience is primarily in three areas: information retrieval, the social media presentation of a company and its evaluation. “Intelligence: social media input, insights and innovations provides answers to questions such as, for example, what problems or potentials are discussed by the community?” or what expectations, emotions, opinions and Mood pictures have user to my product or my service? “.” This information can be collected using a social experience analysis and give the chance to estimate, specifically, where (some already acute) action is required company. Also in the area of innovation management, social media a useful tool can be inserted.

We conceive and design in this context Web-Testcommunities, zones and virtual user Labs beta build and support them then. Prototypes, concepts and ideas about online remote usability testing can be evaluated with the users of these communities. So let the businesses many new ideas and concrete strategies for action derive. “, like so. Markus Murtinger, managing consultant at USECON the usability consultants GmbH. The ability to test services and ideas in the early stages of development and thus actively involve users in the innovation process, is strengthened as well by companies where innovation as a strategic goal is subject, in claim taken. It is important to point out that the user in the Center stands.


Enterprise Agency

November 9, 2014

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Companies are always more cautious for years preached that companies to cautiously deal with interfaces such as email, social networks, and also mobile end devices. Now, a study by Proofpoint confirming these vulnerabilities was released. In the annual examination to ensure data loss in company Proofpoints outbound email and data loss prevention in today’s Enterprise 2010′ researchers warn especially before the E-mail traffic. 35 percent of the companies surveyed gave substantial losses through having suffered the sending of E-Mails. It is the staff realizing the mails in the wide world shipping anything from the company’s own server.

Nothing easier than that, if you ever sit on the company’s computers. Increasingly, employees distribute their work time in social networks such as Facebook, Twitter or LinkedIn also. Cheerfully schmoozing it”, what straight up to date in the company. Proofpoint summarizes that 53 percent of those polled feared a significant loss through social networking. Meanwhile seem Companies to have recognized, because according to the study to assess these problems have become sensitive companies in terms of data loss. Increasingly pronounce a termination. The cooperation with investigators, such as the economic investigation agency Lentz, helps to deal professionally with this topic in such cases. With the proper documentation of the facts is the focus.

“Companies can prove the abuse as in the case of a dismissal and even the cost of the intervention of the detective agency as so-called costs of necessary evidence” get reimbursed by the employee. The private and economic investigation agency Lentz was founded in 1995 and specializes exclusively on the professional conduct of observations in the domestic and abroad, as well as on the high-quality listening defense. The services include investigations in the area of economic crime and private orders. All Detectives are permanently employed and tested ZAD. Clients from leading German and international companies are supervised and Law firms. The detective agency is a member of the German-American Chamber of Commerce and the Association of international global private investigators e.V. The detective agency-Lentz is one of six TuV certified investigators in Germany and is subject to monitoring and control with regard to the quality of the performance in the detective Department therefore permanent. Company’s own offices are maintained in Barcelona, London, New York and Hong Kong. Contact: Lentz GmbH & co. KG Nurnberger Strasse 4 63450 Hanau Tel.: (0800) 88 333 11 (toll free) fax: (0800) 88 333 12 (toll free) website: lohnfortzahlungsbetrug.lentz detektei.de E-Mail: