Automotive study: Bulgaria with high potential in all segments of Berlin, July 2008: the Bulgarian new car market has grown in recent years to almost 30% per year. The automobile stock is grown by high imports of second-hand cars. Consequently, attractive growth opportunities in the new car business as well as in the aftermarket will be. The Globis GmbH, Berlin, has analyzed the Bulgarian automobile market in a comprehensive study with regard to the potential for growth. With nearly 8 million people, Bulgaria has a medium size in CEE (Central and Eastern Europe).
Although the economy is growing for years with middle single-digit rates, average incomes are still low and lie at the bottom in the CEE region. Accession to the EU has given additional appeal the Bulgarian market, the new car business, in the aftermarket as well as production site. Bulgaria is already characterized by one of the highest penetrations of car in Eastern Europe”, said Felix Kusell, Managing Director of Globis GmbH and editor of the study. The Automotive inventory is very old, but the old Russian models (especially VAZ) were replaced by mainly German used cars. For the growing richer layer of the Bulgarians, especially in larger cities, the exchange of used cars to new models is now. This makes Bulgaria into the new car business attractive.
At the same time the number of old cars, which also grow by used car imports but, provides great opportunities in the aftermarket. Structures in the distribution of spare parts is only just formed, there is still no big chains. Due to the low wage cost Bulgaria is attractive in principle as a production location. However, a history in automobile production, lacks the location reflected among other things in the qualification of the staff. Therefore, Bulgaria is attractive especially for very simple contract work or complex engineering services. The new study Bulgarian automotive market: Passenger cars, suppliers and aftermarket, 2007-2010 “the Globis GmbH provides the current developments on the Bulgarian automobile market, including suppliers and spare parts market, 89 pages, with over 40 tables and graphics, comprehensive and detailed dar. The study costs 890 plus VAT and can be ordered directly from the Globis GmbH (by phone at 030 / 400-549-0 or via order form on the Internet at. Further information about the study find themselves). The Globis GmbH, Berlin, is a market research and consulting company with multilingual analysts and consultants and a large pool of foreign interviewer. Special competences are in the field of market entry strategies. Contact Globis GmbH wife Hanka Borowski line str. 214 10119 Berlin Tel: 030 4005 49 0 fax 030 4005 49 28 E-Mail: